Project Rationale

 

Here, you can hear the pitch presentation and feedback from it:

In addition to this, I also figured out that my audience is heavily interested in the podcasts therefore I should make sure it is up to a high standard so it can be well-received once it has been completed. The audience composition was generally positive as people understood what I was saying. They were engaging with the brief and asked a question and other than that, the small group of my target audience understood and liked my idea. Also, I made sure to ask several times if people understood and liked a certain slide and every time, they had a positive reception towards it. This means that my pitch was an overall success and there weren't any major issues with my ideas therefore I should make sure I can follow through and deliver a great final product which honours the Better Health Campaign with the dignity and respect it deserves whilst also creating a compelling advert and an informative podcast.